Welcome to my presentation

I am Lazar Jovanović
Front-end Developer. Digital marketing expert. SEO expert. Artificial Intelligence Enthusiast. PPC Specialist. Entrepreneur.

I'm a versatile professional with expertise in front-end development, SEO, and digital marketing, including a successful tenure as a Senior Digital Account Manager. With over 100 client collaborations, I've crafted and executed digital strategies, optimizing campaign performance. I've also shared my knowledge as a lecturer and contributed to the educational field. As the conceptual creator of WebMind portal, I've overseen its development into an educational platform covering IT, Tech, AI, and Web3 across multiple languages, spearheading numerous projects and participating as a moderator and panelist in TV shows and conferences.

Features

What am I doing?

Digital Marketing

Transform your online presence with my comprehensive Digital Marketing services. I leverage cutting-edge strategies and industry insights to help you connect with your target audience, increase brand visibility, and drive conversions. From SEO and PPC to social media and content marketing, I create customized plans to meet your specific business objectives. Let me be your partner in achieving digital success and maximizing your ROI in today's competitive landscape.

SEO Optimization

Boost your online visibility and drive organic traffic to your website with my specialized SEO Optimization services. I leverage advanced techniques and industry best practices to ensure your website ranks higher on search engine results pages. From keyword research to on-page optimization and technical SEO audits, I tailor strategies to enhance your website's performance and maximize your online presence. Let me help you climb the search engine rankings and attract more qualified leads to your business.

Consalting

Elevate your business strategies with my expert Consulting services. With a wealth of experience and industry knowledge, I provide tailored guidance to help you overcome challenges, seize opportunities, and achieve your goals. From strategic planning to performance optimization, I offer valuable insights and actionable recommendations to drive your business forward. Let me be your trusted partner in navigating the complexities of today's market and unlocking your full potential.

Marketing Strategy

Unlock the full potential of your brand with my bespoke Marketing Strategy services. As a seasoned expert, I craft tailored strategies to elevate your digital presence, drive engagement, and maximize ROI. From comprehensive market analysis to targeted audience segmentation, I provide strategic guidance to help you achieve your business objectives. Let me transform your vision into a winning marketing plan that sets you apart in today's competitive landscape.

Advertising/PPC

Maximize your online reach and drive targeted traffic to your business with my specialized Advertising/PPC services. I create custom campaigns across various platforms, including Google Ads and social media, to help you reach your target audience effectively. With strategic ad placements, compelling ad copy, and continuous optimization, I ensure optimal return on investment for your advertising budget. Let me help you achieve your business goals through targeted and results-driven PPC campaigns.

Web/Mobile App Development

Elevate your digital presence with my expert Web/Mobile App Development services. From conceptualization to launch, I craft innovative and user-friendly applications tailored to your unique requirements. With a focus on cutting-edge technologies and intuitive design, I ensure your app stands out in today's competitive market. Let me bring your vision to life and provide users with seamless experiences across web and mobile platforms.

Look at my portfolio and leave your comment

My portfolio

200

Travel App Design Creativity & Application.

10+ Years of Experience

My biography

Visit my portfolio & Hire me

About Me

I am a serial entrepreneur with experience across seven different industries and an all-around marketer with over 15 years of experience. As a self-taught full stack developer, I began my career in programming and then transitioned into the world of digital marketing, specializing in SEO and performance marketing, my favorite areas of digital marketing.

Professional Background

Currently, I serve as the Director and Editor-in-Chief of WebMind. Throughout my digital marketing career, I have collaborated with over 100 clients, including some of the largest global and regional companies.

I consider myself a versatile leader in the industry, combining technical knowledge with marketing expertise. My commitment to continuous learning and improvement makes me a recognizable leader in the world of digital media. Additionally, my involvement extends to the fields of artificial intelligence, the Web3 ecosystem, and cybersecurity.

I explore how security challenges impact e-commerce platforms, financial systems, and the everyday lives of individuals. Through interviews and analyses, I provide insights into the complexity of cyber threats and the protection methods essential for maintaining a reliable digital ecosystem.

I engage in applying AI in digital marketing, emphasizing the importance of personalization and optimizing the user experience. My work, articles, and conference participation often analyze the latest trends in AI technologies and their impact on all business processes. These articles provide detailed analyses and practical advice for optimizing business strategies and implementing innovations.

I am actively involved in researching and promoting decentralized solutions from the Web3 ecosystem, which offer greater security and control to users, further strengthening the digital ecosystem through my work at WebMind.

Vision and Mission

My vision is to create an informed and connected digital society through education, innovation, and the application of advanced technological solutions. Through WebMind, I strive to inform the public, analyze new trends, and shed light on how different technological spheres influence one another, establishing the portal as a leading source of information for those who want to understand and navigate the complex world of digital technologies.

DOWNLOAD MY CV

2016 - 2024

Job Experience

Director & Editor-in-Chief

WebMind - (2022 - Present)

Serbia

I oversee all aspects of the platform's operations and content creation. In this role, I am responsible for setting the strategic direction of the portal, guiding editorial decisions, and ensuring the publication of high-quality, informative content. I lead a team of writers, editors, and contributors, fostering a collaborative environment to explore topics spanning the IT industry, Tech, Web3, gaming, AI, robotics, social media, and the broader online and digital landscape. My duties encompass content planning, research, and production, as well as managing partnerships and collaborations to expand the platform's reach and influence. Additionally, I oversee the platform's design, functionality, and user experience, working closely with developers and designers to ensure a seamless and engaging online presence. Through continuous innovation and adaptation to emerging trends, I strive to position WebMind as a leading authority in digital content and thought leadership within the technology and online sectors.

Senior Digital Account Manager

Represent Communications - (2020 - 2022)

Serbia

I specialize in crafting and executing digital media strategies tailored to individual client needs, overseeing communication, proposal development, and strategy reporting. I manage photo/video shoots, collaborate with models/influencers, and refine visual content with designers. I provide regular campaign performance analysis and recommendations through detailed monthly and weekly reports. My expertise includes robust SEO strategies, Google Ads campaign management, and website development and administration, ensuring clients' online success.

Digital Account Manager

Posh & Media - (2018 - 2020)

Serbia

- Working on a digital media strategy - Communication with clients, offers, plans, and presentation of strategy-reports - Concept and organization of photo/video recording, working with models, influencers - Making visuals and copying and working with designers on visuals, - Making ideas for activation and mechanisms - Write monthly - weekly campaign results reports - Search Engine Optimization strategy and processing for clients (Full SEO) - Google Ads campaign creating and biding (Full PPC) - Websites administration, Web Dev, Websites project management

Front-end developer | SEO Expert | Digital Marketing | Social Marketing

Freelance - (2016 - Present)

- Digital Marketing Manager - Social Media Management - Copywritting - Front-end Developer - SEO Specialist - PPC

2019 - 2024

Trainer Experience

Lecturer

Semos Edutacation (2023 - Present)

Serbia

At Semos Education Academy since 2023, I serve as a dedicated lecturer, guiding students through a comprehensive journey into the world of digital marketing. With a focus on providing in-depth understanding and practical skills, I cover all aspects of digital marketing from the fundamentals to advanced strategies. Through interactive lectures, real-world case studies, and hands-on exercises, I empower students to master essential concepts such as SEO, PPC, social media marketing, content strategy, and analytics. My goal is to equip aspiring professionals with the knowledge and expertise needed to excel in the dynamic field of digital marketing.

Lecturer

FPN - Faculty of Political Sciences (2023 - 2023)

Serbia

I had the privilege of serving as a guest lecturer and conducting hands-on workshops focused on Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising for master's students. Through interactive sessions, I provided students with practical insights and techniques to optimize website visibility, improve search engine rankings, and drive targeted traffic through PPC campaigns. By combining theoretical knowledge with real-world applications, I aimed to empower students with valuable skills and strategies essential for success in the digital marketing landscape. I had the maximum evaluation from the students.

Mentor

Freelance Mentor (2019 - Present)

Serbia

As a Freelance Mentor since 2019, I have been guiding individuals on various aspects of business, digital marketing, and the application of artificial intelligence. Through workshops, seminars, and one-on-one mentorship sessions, I provide valuable insights, strategies, and personalized guidance to help individuals excel in their endeavors. My focus is on empowering others to navigate the complexities of the modern business landscape, leverage digital tools effectively, and harness the potential of artificial intelligence to drive innovation and success.

Others about me

Veštačka inteligencija ne može da zameni kreativnost novinara

Najbolji saveti kako da transformišite svoj lični brend uz pomoć ChatGPT-ja

Lazar Jovanović: Narednu deceniju nas čeka bitka protiv fake news-a

https://bizlife.rs/najnovije-promene-google-algoritma-preokrecu-pravila-digitalnog-marketinga-sta-to-znaci-za-vas-sajt/

https://bizlife.rs/novogodisnji-kolegijum-najveci-uspesi-i-propustene-sanse-nase-poslovne-zajednice-bizlife/

https://bizlife.rs/urednicki-kolegijum-zene-i-biznis-ali-iz-muskog-ugla/

Otpuštanja, rast plata i uticaj ekonomije i globalnih kompanija na IT sektor

https://semosakademije.rs/blogs/lazar-jovanovic.html

What clients say

Testimonial

Rainbow-Themes

Nevine Acotanza

Chief Operating Office

Android App Development

via Upwork - Mar 4, 2015 - Aug 30, 2021 test

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